Logrus provides a technical and marcom copywriting services, including comprehensive project management. We have a proven track record in developing documentation for a wide range of industries.
Technical copywriters need to communicate a clear and comprehensible technical message to a specific audience. To design and write such documentation, they must understand the technology. The information is often presented through instruction manuals, leaflets, CD- or online help. Other media may also include videos or presentations.
Our copywriters work for a range of industries, including:
- information technology;
- automotive;
- electrical and electronic engineering;
- defense;
- telecommunications;
- life sciences;
- business;
- and financial services.
We can prepare manuals in any format you require from hard copy to SGML/XML. Due to multiple projects performed for a wide range of industries, we have studied their particular specifications (for example, ATA 100, AECMA 1000D and 2000M). Our experience enables us to review existing documentation and, if necessary, give expert advice on its improvement.
An extensive quality management process is in place throughout all project stages.
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It is vital that a copywriter has relevant experience in a specific field. Our project managers will definitely assign a correct person to each project. Copywriters often work closely with reviewers, technical illustrators, and DTP specialists.
In an increasingly competitive business environment, it is essential that your product is user friendly. Badly written, vague, or poorly researched documentation can cause difficulties and dissuade clients from making future purchases.
Copywriting provides one of the interfaces between the developer and the user ensuring that the user fully understands the particular system or application and can, to some extent, troubleshoot problems without recourse to support services.
Our copywriting service includes a wide range of activities, such as:
- planning and managing the copywriting project;
- studying business systems and applications for which documentation has to be prepared;
- gathering and analyzing users’ information needs;
- clarifying technical issues with developers and managers;
- organizing and designing the information effectively;
- setting up document standards, styles and formats which reflect our customer’s image;
- writing the information in clear and simple English or any other target language and presenting it so that it fits the standards, style and format agreed;
- ordering or preparing illustrations;
- indexing and cataloguing materials;
- liaising with translators, printers and other subcontractors, if any;
- testing documentation to ensure that it matches the product;liaising with in-house developers and sales and marketing specialists to ensure that client’s requirements are satisfied and making final correction
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